One tool, any style. One photo, any fan.
Philips Norelco and HLP ran a test promotion at WCS Toronto on Oct 25-27, 2013. Philips Norelco provided 15 Click & Style units for giveaways. Hero Level created an original campaign that leveraged the “versatility” of the Click & Style to deliver an authentic message to StarCraft II fans.
- Total Tweets – 357
- Exposure – 2.3mm Timeline Deliveries
- Accounts Reached – 70,813
- Unique Users Reached – 365,834
- Images Submitted – 100
EVENT / BROADCAST
- Over 4,000 live event attendees
- 1.9 million unique viewers online
- 3.8 million total video plays
- 1.36 million hours watched
- 52,100 average concurrent viewers
- 101,400 peak concurrent viewers